Our story Amelia & Harper London
Five years ago, it was just the two of us, Amelia and Harper, two best friends with a shared dream and a tiny boutique on a quiet London street. We did not have much, just a few clothing racks, a rented shop and a whole lot of heart.
Every day we opened our doors with a smile. We knew our customers by name, steamed every coat ourselves and wrapped each order by hand. Women came in not just to shop, but to talk, laugh, share their day and feel seen. It felt like home.
But this year, everything changed. Costs kept rising and fewer people were walking through our doors. We tried everything, but we could not afford the rent anymore. With tears in our eyes, we packed up the boutique we had built with our own hands.
We had two choices: let it go, or fight for it.
We chose to fight.
Now it is just us, Amelia and Harper, running Amelia & Harper London from our living room, hoping this online boutique will keep our dream alive. No team, no investors, just two London women trying to save what they love.
Because we no longer have a physical shop, every order means the world to us. To thank the women who support us, we are offering very high discounts, not as a marketing trick, but because we genuinely need your help to survive.
If this works, we can stay open. Maybe one day we will even reopen our boutique doors.
If it does not, then this might be the end of Amelia & Harper London.
So when you shop with us, you are not just buying clothes.
You are helping two friends keep their dream alive.
You are helping a small London boutique survive.
And you are reminding us that women support women, and that means everything.
With love,
Amelia & Harper